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Legal
How we collect, use, store and protect your personal and health data across our website and mobile applications — how long we keep it, how to delete your account, and the rights you hold.
Chhaya Technologies Ltd ("we", "us", "our") is committed to protecting the privacy and security of your personal data. This Privacy Policy explains how we handle your personal information, and any personal information you give us about a member of your family or a beneficiary.
This Policy applies to all Chhaya services, including our website at chhaya.life, our mobile applications Chhaya — Everyday Life Cover available on Google Play and other app stores, and all insurance and related services we provide through those channels.
We also tell you about your legal rights and how to contact us. If we update this Policy, we will post the new version on this page and update the version number and effective date above.
Personal information means any information that relates directly or indirectly to an individual who is identified or identifiable, either from that information alone or together with other information we hold. Certain personal information is classified as sensitive personal information.
We take all appropriate steps to ensure the personal information we collect is accurate, complete, not misleading and up to date, having regard to the purpose for which it was collected and further processed.
You can withdraw any permission at any time through your device settings. Some features will not work without the permission they rely on.
Our goal in using your information is to provide a seamless, technology-led insurance experience. We process your data to perform our contract with you, to comply with our legal obligations, and to pursue legitimate business interests that do not override your fundamental rights.
We collect general identification and contact information about you and other relevant individuals when you register with us for any of our services. This may include your first name, surname, address, telephone number, gender, date of birth, occupation and national identity number.
Maintaining accurate records is the foundation of our reliability. We keep your contact information synchronised across our systems so that coverage does not lapse and claim communications reach you.
When you use a health or counselling related product or service of ours, we collect and record sensitive personal information about you. This includes information about your health — for example, information you provide during the course of an insurance policy or a claim.
We process health-related data with heightened security and care, and only where we have your explicit consent or another lawful basis, in accordance with applicable data protection laws.
We are committed to using and handling personal information in accordance with applicable data protection laws. We collect and use personal information only where we have a legitimate business reason to do so.
We use your personal information to respond to requests about our products and services; register you and other relevant individuals for the products and services you buy; assess your eligibility and process your premium and other payments; make or facilitate payments in relation to products or services you buy; and communicate with you on important matters about the services you use.
We use personal information about potential customers received from our business partners to ask whether they are interested in our products and services.
To improve what we offer, we also use personal information to carry out market research, including profiling activities. Unless you have told us you do not wish to receive marketing communications, we may use your personal information to send you direct marketing about our products and services.
You can opt out of marketing at any time — in the app under Settings, using the unsubscribe link in any marketing email, or by contacting us. Opting out of marketing does not stop service messages about your policy, premiums or claims.
We record telephone conversations with our customers and potential customers so that we have evidence of their requirements and for quality assurance purposes. These recordings are stored securely and accessed only by authorised personnel for the purposes stated.
Call recordings are retained for 90 (ninety) days and are then securely deleted, unless a recording is required as evidence in connection with a claim, a complaint, or a legal or regulatory matter, in which case it is retained until that matter is resolved.
We take our information security responsibilities seriously and apply appropriate technical and organisational measures to prevent the loss, misuse, modification, unauthorised access or disclosure, alteration or destruction of your personal data.
We limit access to your personal data to those employees, agents, contractors and third parties who have a business need to know, and they are subject to confidentiality obligations.
Our information security management system is certified to ISO/IEC 27001:2022.
We keep your personal information only for as long as necessary for the purposes described in this Policy, or for as long as we are required to keep it by law.
Where you hold, or have held, an insurance policy through Chhaya, we retain the following for a minimum of 5 (five) years from the end of our relationship with you:
These records are held in restricted storage, are not accessible to our general staff, and are used only to meet legal, regulatory and audit obligations or to service a claim. They are securely destroyed once the applicable retention period ends.
Legal basis for retention
Money Laundering Prevention Act 2012 (section 25) · Money Laundering Prevention Rules · Insurance Act 2010 (sections 36, 48 & 49) · BFIU e-KYC Guideline for Insurance Companies & CMIs (Circular 29, March 2026), clause 5.1 · our agreements with our underwriting partners
Information we are not required to retain is deleted when it is no longer needed for the purpose it was collected for, or when you close your account. This includes your login credentials, profile details, device and notification data, marketing preferences, website and app usage history, and saved quotes and draft applications.
You may ask us to delete your Chhaya account and the data associated with it at any time. There is no charge for making this request.
Both routes require verification by one-time code sent to your registered mobile number, so that we can confirm the request is genuinely from you.
Records we are legally required to retain are handled as described in Data Retention above. Deleting your account does not by itself cancel any insurance contract, and does not affect records already held by our underwriting partners or payment service providers under their own legal obligations.
After deletion, you may register again with the same mobile number. Your new account will be empty, and you will need to complete identity verification again.
Your personal information is stored on servers located in Bangladesh. We also use cloud infrastructure located outside Bangladesh for processing, redundancy and backup. Where personal information is processed or stored outside Bangladesh, we apply appropriate contractual and technical safeguards, and the Bangladesh-based storage remains the primary record.
We share your identity and contact information (name, email address and address) and your health information with our underwriting partners — the licensed insurers and reinsurers who issue and underwrite your policy — so that they can assess risk, issue your policy, settle claims, and meet their own legal and regulatory obligations.
We also engage service providers who process personal information on our behalf and under our instructions, including payment service providers, cloud hosting providers, and medical professionals and service providers involved in a claim or a health service you use. These providers act as our processors and may not use your information for their own purposes.
We may also disclose personal information where required by law, court order, or a lawful request from a regulator or law enforcement authority.
We do not sell your personal information, and we do not share it with third parties for their own marketing purposes.
You have legal rights in relation to your personal information. You have the right to access your personal information; correct inaccurate personal information; request erasure of your personal information in certain circumstances; object to or restrict our use of your personal information; request that we transfer your personal information to another organisation; and withdraw your consent where we rely on consent.
You will not have to pay a fee to access your personal information, to delete your account, or to exercise any of these rights.
We will respond to your request within a reasonable period. Where a right cannot be given effect because we are legally required to retain the information, we will tell you which obligation applies and for how long.
Where personal information is sensitive personal information, we collect and use it only with your explicit consent, unless we are permitted to use it under applicable law. Sensitive personal information includes information about racial or ethnic origin; political opinions; religious or philosophical beliefs; trade union membership; genetic or biometric data; health data; and sex life or sexual orientation.
We may process your sensitive personal information to protect your vital interests, in connection with legal proceedings, or for the purposes of obtaining, establishing, exercising or defending legal rights.
Our services are intended for adults aged 18 and over. We do not knowingly collect personal information directly from children under 18 for the purpose of creating an account.
We may hold information about a child where an adult policyholder has named them as a dependant or beneficiary. That information is provided by the adult and is used only to administer the policy and any claim under it.
If you believe a child has created an account with us, please contact us and we will delete the account and its data.
We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and change the version number and effective date shown at the top.
Where a change materially affects how we use your personal information, we will notify you through the app, by email, or by text message before the change takes effect.
Please contact us with any query about your data or this Policy.
Our compliance team is here to help you understand your rights.